Marketing: The Core, 8th Edition by Grewal/Levy – BK01340
$16.39
ISBN: 9781260597592
Author: Dhruv Grewal, Michael Levy
Product Details
- Understand the core concepts of marketing today with the help of this foundational marketing text.
- Explore the four Ps of Marketing—product, price, place, and promotion—and see how they play out in the real world.
- Learn about the latest marketing trends and how they are shaping the future of the industry.
- Gain insights into consumer behavior and how to target your marketing efforts effectively.
- Develop a strong understanding of marketing strategy and how to create a successful marketing plan.
- Learn how to use marketing research to make informed decisions about your marketing campaigns.
- Stay up-to-date on the latest marketing technologies and how they can help you reach your target audience.
- Get a comprehensive overview of the marketing field and prepare for a successful career in marketing.
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